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                <text>Trabalho apresentado como requisito para conclusão do curso de pós-graduação na Faculdade Roberto Miranda.</text>
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              <text>PLANEJAMENTO E EXECUÇÃO DE EVENTO DE LUXO&#13;
GERMANO–BRASILEIRO: UMA NOVA ESTRATÉGIA DE NEGÓCIO EM INSTITUIÇÃO DE ENSINO</text>
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              <text>A cada dia que passa, as empresas buscam se inovar e se diferenciar na hora de conquistar, fidelizar e manter seus clientes. Usar um evento, hoje em dia, como estratégia de marketing, está sendo cada vez mais usual entre as instituições, sejam elas de quaisquer segmentos.</text>
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